What I wanted to do here is basically summarize the key points of my training site by sharing with you the exact steps you need to make it all come together.

In order to create and generate a recruiting cash machine that not only makes money for yourself, but also for the team you are going to be putting together in your organization, you need to start with the end in mind.

What is the end?  We want to create a duplicatable system that accomplishes the goal of getting people to join you in your MLM Network Marketing business.

I call it duplicatable because to generate the huge incomes and huge downlines that we all desire in network marketing, we are going to need people who we bring into our business who can do what we do.  In other words, we need to have a system that a person who  is not a super salesman, nor wants to be, could be as much of a success as you.

Remember my story of how I enjoyed extreme success in my first MLM by using the methods of cold calling, but everybody I brought in, no matter how hard I tried to teach them, could not do what I was doing.  All the money was being made by my efforts and unfortunately off of the backs of people who were failing in my business.  I did not want to earn money that way.  Hence, the need to create something easily followed and duplicated by your future team members.

So, back to the end in mind, our duplicatable system that gets people to join our business, what do we need to do?  What do we need to put this all together?

Well first off, we need to know what this system is going to be based off of.  As I hopefully have laid out to you in my lessons, our system needs to not be based off of our products or opportunity.  In this industry, we have what is called market saturation.  Everybody competing with everybody trying to say my product is better, my opportunity is better, my comp plan is better, my whatever is better.

If we are not to get drowned in this sea of “me” too products and opportunities and actually produce leads, recruits, and money we need to base our system off of what I already explained is called the funded proposal system.  But not just any funded proposal system, but a funded proposal system using the powerful advertising medium called Direct Response Marketing.

So since it is based off of direct response marketing, our funded proposal system is going to identify our target market, understand their needs and problems, tailor a sales message that speaks to that problem, and offers a solution in the form of an information product which we sell to them and make money in the process.

So rather than approach our prospect with a “me” too product or opportunity, something they don’t want, no, we approach them with a solution to a problem, something they do want.  We generate a highly qualified lead and make money in the process, a funded proposal.

This funded proposal via an information product, makes us money, thereby paying for our advertising and prospecting, and if done correctly, will actually be a source of profit.

Now that we have established a relationship and trust of our prospect, we can now recruit them about our business opportunity because they are now more willing to hear what we have to say.

Secondly, now that we know what our system will look like and what it will do and accomplish, we need to put it together.

We could do that one of two ways.  First we could create the information product ourselves and sell it as our funded proposal.  Or we could sell an information product that was created by somebody else and get paid on the sales of that product.

Well, if our end goal in mind is to have a system that gets people to join and also allows that person who joins to become successful as well; when we are first getting started, the second option is the best.  Because most people will not be able to create an information product themselves when they are starting.

The benefits of using somebody else’s funded proposal system are numerous.  Here are some:

• You don’t have to create the product yourself, which is not duplicatable in the beginning.
• By using somebody else’s system, you don’t have to create the killer sales page that is needed to make the sales, already done for you.
• You don’t have to worry about setting up your own merchant account to accept sales.  It is part of the system.
• You will have a ready made system that you can plug your new team members into.
• Piggyback off of the success of others, especially when you are just getting started, because you need some credibility whether it is yours or somebody else’s, you need it.
• and many more…

Final step, now that we have a website and funded proposal system in place, we need to do the all important thing of getting traffic to our sites.  A great website that can sell ice to an eskimo is worthless if nobody sees it.  With the millions of websites on the internet, just because you put up your website, doesn’t guarantee that people will see it.  You need to know how to get traffic to that site.  And as in anything, the larger the number of people you can get to see it, the greater the results.

So how do you generate traffic?  Many ways.  Some free ways are article writing, posting in forums, commenting on other people’s blogs, social sites like Facebook, MySpace, YouTube, and Squidoo.  Not to mention you also could set up free blogs on Wordpress or Blogger.com.

Some paid ways are Google Pay Per Click, PPC Advertising, eZine advertising, banner ads, email marketing.

If you are new to internet marketing, some of these terms could seem Greek, but they are easily learnable.  If you want a shortcut to learning all these traffic methods, and not only a how to information, but also process maps that take you step by step on how to use each method, then you need to get Stephen Pierce’s Instant Traffic Expert.  Check it out.  You won’t be disappointed.

So in summary, here are the steps to making money online with your MLM:

1. Create a funded proposal system that can be used by you and your downline.  By doing this you will create duplication because people need a system when they get started.  People fail, systems work.
2. If you can’t or don’t want to create a funded proposal system, you can piggyback off of the success of others and use one already currently in place.
3. Generate Traffic.  Without traffic, nothing gets sold.
4. Now that you have traffic, you will start to make leads and make sales.  You will now have prospects calling you wanting to join you in whatever you are doing.

Do these steps for your MLM Home Based Business and you will create a recruiting machine making you hand over fist.

If you need help in understanding or putting this all together.  Or if you want to use the funded proposal system I am using, please feel free to contact me by filling out the form below.  I am more than happy to help you get started.

If you wish to contact my office directly call (760) 749-6673

When I read that, it blew my mind.

Why?

Let me explain.  What are we taught when we join an MLM company?  Tell everybody about your opportunity.  Write down 100 names of friends and family.  Show them the plan.  Market to all the folk.”

How did that work for you?  Did you not run into people who were not interested?  Did you not run into people who just didn’t get it?

How much time did you waste?  Several hours everyday.  Drove around town trying to pitch everybody.  Or how about wasting money taking people out to lunch, covering the bill, only to run into non interested prospects.  Waste of time, waste of money.  “You want to go broke, market to all the folk.”

“You want to get rich, market to a niche.”

Do you realize Network Marketing is a niche.  Sure everybody wants to make extra money.  Everybody would want the lifestyle a successful MLM business would bring.  But not everybody gets this industry.

They don’t get recruiting and building for a residual.  They don’t get the idea of getting paid off of others efforts.

Who does?  The millions of people who have already tried Network Marketing.  They are our “niche”.

You don’t have to explain the concept to them.  You don’t have to sell them the dream or the lifestyle.  You don’t have to sell them the idea of recruiting.  They get it.

That is our “niche” we need to focus on.  Millions of network marketers.  Millions of people who have tried and failed at this industry.  And millions who need a solution to fix the cycle of failure.

“You want to get rich, market to a niche.”

How do we market to them?  Not by pitching the latest greatest Network Marketing product or comp plan.  They’ve been there, done that.

No, we need to market to them a solution to the challenges they had in their previous network marketing ventures.

We offer to solve their challenges in the form of an information product, we get paid on the front end.  Once we show them a way to solve their problems, now they look to us as a person who can help them make it in MLM.

We get paid on the front end with our information product.  We solve their problem giving them value.  We now have a loyal prospect willing to listen to what we have to offer, our back end, which is our MLM opportunity.

Imagine that, instead of paying for leads, prospects pay us to show them the plan.

Imagine that, instead of chasing down prospects, they chase us down with credit card in hand.

“If you want to go broke, market to all the folk.  If you want to get rich market to a niche.”

To the top,

Ernesto