Ahhh, now we get to the good part.  We have laid the groundwork, now time to make it all come together.

If you have not gone through the first 4 lessons, please go back and go through them all.  It will all make sense.  This lesson will be useless without those first 4.

Now…

Knowledge is one thing, but applying that knowledge is completely different.  You have to set yourself apart from the rest.  Most are going to read this information, agree with this information, understand this information, but will never apply it.

Don’t ask me why that is, but there is an entire information industry in make money schemes built upon that fact.  The fact that people will keep buying the next best thing to come out in regards to making money on the internet, but never get to applying it.  Because if they did, there would be nobody to sell the next product to.

Don’t let that be you.  There is no need for the next best thing.  There is no need for any new make money scheme.  Understand these principles in building your MLM Network Marketing business and you will make an unbelievable income in this industry.

Now where do you start?  How do you begin?  My advice, start where I started.  I started by buying Magnetic Sponsoring by Mike Dillard.  A lot of my understanding in building my MLM business is based upon what I learned from that small, condensed, but richly packed book.

In it, for a small $39 price, is the key to untold riches.  What it will be worth to you in terms of the return on investment is immeasurable.

It will help you understand all that I have been teaching you.

Another big reason you need to purchase Magnetic Sponsoring is it will give you a duplicatable system that you can use for your MLM to generate leads.  All for free.

You will be able to use the "funded proposal" system in an instant.  You will actually make money while you are prospecting, and the prospects that the system produces will be chasing you.  They will want you to help them apply these principles.

After all, unless you are an MLM rockstar already, you need a place to start.  You need to piggyback off of somebody else’s success until you attain your own.

And unless you have an unusual upline, who is applying these principles and techniques, your upline or your company will not have a system for you to generate leads following these techniques.

So continue to study my website and take my advice.  Follow along in my blog as I continue to teach and update you on how to grow your MLM Network Marketing business.

If you need more advice or help, you can contact me by just going to the contact me section.

And by all means, begin the education process of becoming a skilled marketer and a dynamic leader prospects will die to follow by getting  Magnetic Sponsoring.  This will begin your journey of Acquiring the Skills.

To the top,

Ernesto

It is not finding the latest and greatest cure to all of our health problems.

It is not finding the greatest comp plan out there.

It is not showing my product is cheaper, better, faster.

It is not "me too".

Sure, when you get involved in an MLM, you want to make sure your product or service holds real value.  But beyond that, you need to understand something else.

Network Marketing is "Marketing".  The business you are in is marketing.  You need to get that in your head.  So forget about you being in health or wellness, or diet, or travel, or whatever.  Those are products of our business, and hopefully great products.  But your main home based business is Marketing.

Because you are in the business of marketing you need to learn true marketing principles.  You need to become a true internet marketer who understands who your target market is, the people you are selling to.  You need to be a marketer that knows how to convey a message to your target market.  And you need to be a marketer that knows how to show your prospects that you have the solution.  And when I say these things, I am not saying you are the one who will be physically saying these things.  No, correct marketing messages will do the selling for you.

Do those things, and you will have no shortage of prospects to grow a huge business.  You will have no shortages of being able to sell your products.

Fail in becoming a true marketer and you will continue to experience the painful rejection filled methods of the past.

Mike Dillard, an expert Network Marketer put it best when he said "Most people don’t realize that network marketing is a business of marketing and promotion pursued by people who have no idea how to market or promote!"

Huh?

Think about that statement.  If you are honest with yourself, you more than likely fall into that category.  Here you are involved in an industry with the word "marketing" in it, but do you really know how to market or promote?  To go even further, does your upline know how to market or promote?

Even most of the top guns of a company fall into that category as well.  They have no idea on truly how to market and promote.

It is not their fault, more than likely, they are regurgitating what they have been taught.  And not that it doesn’t work.  Obviously it has for some.  But did it work for you?

We need to level the playing field.  We need to create a field that allows the average person, who is not your super slick salesman (which is most people you get into your business), to be able to become an MLM rockstar.

Right now everybody is being taught and still doing all the same old inefficient "so called marketing" methods that just don’t cut it.

What are they?  You know them and probably have done them.  How about pitching friends and family?  How did that work for you?

What about dragging people to home meetings or hotel meetings?

Or how about the old favorite (favorite for the lead companies) buying super hot, extremely qualified $5 or $10 "exclusive" leads?  If you are like me, you ran into disinterested, broke, annoyed people because you are the 10th person to pitch them that day.

How many annoyed family and friends did it take before you got the hint? Or how much money did you shell out before you realized this will lead to bankruptcy?

So the problems with these methods are numerous, but one of the glaring problems that I haven’t mentioned is efficiency.

Didn’t we get involved in Network Marketing because of the leverage?  Didn’t we get involved because of the time freedom?

I don’t think driving all over town to pitch one prospect is very leveraged.  Or dialing hundreds of names and barely talking to 2 or 3 prospects in 3 hours is very leveraged.

Think about it.  All of these methods require a lot of personal time and personal effort, with minimal results.

The old adage of earning 1% off of the efforts of 100 people don’t apply.  Heck, at times it seems like it isn’t even an earning of 1% off of our own efforts through these methods.

So where do we go from here…?

Lesson 3 – Direct Response Marketing your MLM